Bandera

Bandera is a daily Taglish tabloid under Inquirer Publications, Incorporated, one of the companies under the Inquirer Group of Companies.

Its tagline “Balita, Buenas, Chika” translates to “News, Good luck, Gossip.” It contains local and international news, as well as gossip about famous artists. Bandera has three separate editions for Luzon, Visayas, and Mindanao. It also has a digital edition, which can be accessed through subscription.

Initially named Metro Times, Bandera was first published on September 10, 1990. Before the Prietos, owner of the Philippine Daily Inquirer, bought the paper in late 2001, Bandera was published by the Gokongweis as the sister publication of The Manila Times.

In 2015, the Philippine Post Office released a commemorative stamp for the 25th anniversary of the paper.

Inquirer Publications, Incorporated is owned by Inquirer Holdings, Inc. and the Philippine Daily Inquirer, Incorporated at 70-30, respectively. Inquirer Holdings, Incorporated is mainly owned by the Rufino-Prieto family.

Businessman Manuel V. Pangilinan also has 25 percent shares in Inquirer Holdings through Excel Pacific Holding Corporation, according to the company’s 2016 General Information Sheet filed at the Securities and Exchange Commission.

Key facts

Audience Share

0.55

Ownership Type

private

Geographic Coverage

National

Content Type

paid content

Data Publicly Available

ownership data is easily available from other sources, e. g. public registries etc.

2 ♥

Media Companies / Groups

Inquirer Holdings Corporation

Ownership

Ownership Structure

Inquirer Publications, Inc. is under Inquirer Holdings, owned by the Prieto family. Excel Pacific Holding Corp., which can be traced back to Manuel V. Pangilinan's Hastings Holdings, Inc., also has shares in Inquirer Holdings.

Group / Individual Owner

Group / Individual Owner

Philippine Daily Inquirer, Inc.

Philippine Daily Inquirer, Inc. prints broadsheet Inquirer.

30%
Media Companies / Groups
Facts

General Information

Founding Year

1990

Founder

Gokongweis

Affiliated Interests Founder

Aside from publishing, the Gokongweis are also into airline, food and hotel businesses, among others.

Ceo

Marixi R. Prieto, Chairman

Affiliated Interests Ceo

Marixi Prieto is the mother of Inquirer CEO and president Ma. Alexandra Prieto-Romualdez.

Editor-In-Chief

Dona B. Policar

Affiliated Interests Editor-In-Chief

Policar was a reporter of newspaper Tribune in early 2000s.

Contact

MRP bldg., Mola st. cor. Pasong Tirad st. Makati City, Metro ManilaTeephone Number: +632-895-7513bandera.inquirer.net

Financial Information

Revenue (in Mill. $)

Missing Data

Operating Profit (in Mill. $)

Missing Data

Advertising (in % of total funding)

Missing Data

Market Share

Missing Data

Further Information

Meta Data

Audience share from Nielsen's Consumer and Media View (Jan.-June 2016)

Sources Media Profile

General Information Sheet of Inquirer Publications, Inc. (available upon request at SEC) (2016), Securities and Exchange Commission (SEC)

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